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- The beverages industry consists of the total revenues generated through the sale of soft drinks, beers, ciders, flavoured alcoholic beverages (FABs), spirits and wines, valued at retail selling price (inclusive of all applicable sales taxes) with any currency conversions calculated using constant 2014 annual average exchange rates.
- The European beverages market had total revenues of $684,261.5m in 2014, representing a compound annual growth rate (CAGR) of 1.6% between 2010 and 2014.
- Market consumption volume increased with a CAGR of 1.3% between 2010-2014, to reach a total of 222,548.9 million liters in 2014.
- Europe is the worlds most lucrative market for beer, accounting for 36.4% of the global value.
Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the beverages market in Europe
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the beverages market in Europe
Leading company profiles reveal details of key beverages market players global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the Europe beverages market with five year forecasts by both value and volume
Macroeconomic indicators provide insight into general trends within the Europe economy
Reasons To Buy
What was the size of the Europe beverages market by value in 2014?
What will be the size of the Europe beverages market in 2019?
What factors are affecting the strength of competition in the Europe beverages market?
How has the market performed over the last five years?
Who are the top competitiors in Europes beverages market?
Table of Contents
Executive Summary 2
Market value 2
Market value forecast 2
Market volume 2
Market volume forecast 2
Market share 2
Market rivalry 2
Market Overview 7
Market definition 7
Market analysis 7
Market Data 9
Market value 9
Market volume 10
Market Segmentation 11
Market share 11
Market distribution 12
Market Outlook 13
Market value forecast 13
Market volume forecast 14
Five Forces Analysis 15
Buyer power 16
Supplier power 17
New entrants 18
Threat of substitutes 19
Degree of rivalry 20
Leading Companies 21
The Coca-Cola Company 21
Heineken N.V. 24
PepsiCo, Inc. 32
Industry associations 37
Related MarketLine research 37
About MarketLine 38
LIST OF TABLES
Table 1: Europe beverages industry value: $ million, 2010-14 9
Table 2: Europe beverages industry volume: million liters, 2010-14 10
Table 3: Europe beverages industry share: % share, by volume, 2014 11
Table 4: Europe beverages industry distribution: % share, by volume, 2014 12
Table 5: Europe beverages industry value forecast: $ million, 2014-19 13
Table 6: Europe beverages industry volume forecast: million liters, 2014-19 14
Table 7: The Coca-Cola Company: key facts 21
Table 8: The Coca-Cola Company: key financials ($) 22
Table 9: The Coca-Cola Company: key financial ratios 22
Table 10: Heineken N.V.: key facts 24
Table 11: Heineken N.V.: key financials ($) 25
Table 12: Heineken N.V.: key financials (Euro) 25
Table 13: Heineken N.V.: key financial ratios 26
Table 14: NestlE: key facts 28
Table 15: NestlE: key financials ($) 30
Table 16: NestlE: key financials (CHF) 30
Table 17: NestlE: key financial ratios 30
Table 18: PepsiCo, Inc.: key facts 32
Table 19: PepsiCo, Inc.: key financials ($) 34
Table 20: PepsiCo, Inc.: key financial ratios 34
LIST OF FIGURES
Figure 1: Europe beverages industry value: $ million, 2010-14 9
Figure 2: Europe beverages industry volume: million liters, 2010-14 10
Figure 3: Europe beverages industry share: % share, by volume, 2014 11
Figure 4: Europe beverages industry distribution: % share, by volume, 2014 12
Figure 5: Europe beverages industry value forecast: $ million, 2014-19 13
Figure 6: Europe beverages industry volume forecast: million liters, 2014-19 14
Figure 7: Forces driving competition in the beverages industry in Europe, 2014 15
Figure 8: Drivers of buyer power in the beverages industry in Europe, 2014 16
Figure 9: Drivers of supplier power in the beverages industry in Europe, 2014 17
Figure 10: Factors influencing the likelihood of new entrants in the beverages industry in Europe, 2014 18
Figure 11: Factors influencing the threat of substitutes in the beverages industry in Europe, 2014 19
Figure 12: Drivers of degree of rivalry in the beverages industry in Europe, 2014 20
Figure 13: The Coca-Cola Company: revenues and profitability 23
Figure 14: The Coca-Cola Company: assets and liabilities 23
Figure 15: Heineken N.V.: revenues and profitability 26
Figure 16: Heineken N.V.: assets and liabilities 27
Figure 17: NestlE: revenues and profitability 31
Figure 18: NestlE: assets and liabilities 31
Figure 19: PepsiCo, Inc.: revenues and profitability 35
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