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- The physical segment of the books market includes atlases, dictionaries, encyclopedias, text books, guidebooks, musical scores, maps, fiction and non-fiction. The digital segment of the books market consists of electronic books (or e-books) which can be read on computers or other electronic devices. The market is valued at retail selling price (RSP) with any currency conversions calculated using constant annual average 2014 exchange rates.
- The Chinese books market had total revenues of $22,259.8m in 2014, representing a compound annual growth rate (CAGR) of 10.0% between 2010 and 2014.
- The physical segment was the markets most lucrative in 2014, with total revenues of $22,105.7m, equivalent to 99.3% of the markets overall value.
- The performance of the market is forecast to decelerate, with an anticipated CAGR of 7.0% for the five-year period 2014 - 2019, which is expected to drive the market to a value of $31,297.3m by the end of 2019.
Save time carrying out entry-level research by identifying the size, growth, and leading players in the books market in China
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the books market in China
Leading company profiles reveal details of key books market players global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the China books market with five year forecasts
Macroeconomic indicators provide insight into general trends within the China economy
Reasons To Buy
What was the size of the China books market by value in 2014?
What will be the size of the China books market in 2019?
What factors are affecting the strength of competition in the China books market?
How has the market performed over the last five years?
Table of Contents
Executive Summary 2
Market value 2
Market value forecast 2
Category segmentation 2
Market rivalry 2
Market Overview 7
Market definition 7
Market analysis 7
Market Data 8
Market value 8
Market Segmentation 9
Category segmentation 9
Market Outlook 10
Market value forecast 10
Five Forces Analysis 11
Buyer power 12
Supplier power 13
New entrants 14
Threat of substitutes 15
Degree of rivalry 16
Leading Companies 17
Amazon.com, Inc. 17
JD.com, Inc 20
Xinhua Winshare Publishing and Media Co., Ltd 21
Macroeconomic Indicators 24
Country Data 24
Industry associations 27
Related MarketLine research 27
About MarketLine 28
LIST OF TABLES
Table 1: China books market value: $ million, 2010-14 8
Table 2: China books market category segmentation: $ million, 2014 9
Table 3: China books market value forecast: $ million, 2014-19 10
Table 4: Amazon.com, Inc.: key facts 17
Table 5: Amazon.com, Inc.: key financials ($) 18
Table 6: Amazon.com, Inc.: key financial ratios 18
Table 7: JD.com, Inc: key facts 20
Table 8: Xinhua Winshare Publishing and Media Co., Ltd: key facts 21
Table 9: Xinhua Winshare Publishing and Media Co., Ltd: key financials ($) 22
Table 10: Xinhua Winshare Publishing and Media Co., Ltd: key financials (CNY) 22
Table 11: Xinhua Winshare Publishing and Media Co., Ltd: key financial ratios 22
Table 12: China size of population (million), 2010-14 24
Table 13: China gdp (constant 2005 prices, $ billion), 2010-14 24
Table 14: China gdp (current prices, $ billion), 2010-14 24
Table 15: China inflation, 2010-14 25
Table 16: China consumer price index (absolute), 2010-14 25
Table 17: China exchange rate, 2010-14 25
LIST OF FIGURES
Figure 1: China books market value: $ million, 2010-14 8
Figure 2: China books market category segmentation: % share, by value, 2014 9
Figure 3: China books market value forecast: $ million, 2014-19 10
Figure 4: Forces driving competition in the books market in China, 2014 11
Figure 5: Drivers of buyer power in the books market in China, 2014 12
Figure 6: Drivers of supplier power in the books market in China, 2014 13
Figure 7: Factors influencing the likelihood of new entrants in the books market in China, 2014 14
Figure 8: Factors influencing the threat of substitutes in the books market in China, 2014 15
Figure 9: Drivers of degree of rivalry in the books market in China, 2014 16
Figure 10: Amazon.com, Inc.: revenues and profitability 19
Figure 11: Amazon.com, Inc.: assets and liabilities 19
Figure 12: Xinhua Winshare Publishing and Media Co., Ltd: revenues and profitability 23
Figure 13: Xinhua Winshare Publishing and Media Co., Ltd: assets and liabilities 23
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