Cigarettes in Greece

Cigarettes in Greece

Code: CAN-CG0226MR | Published: Sep-2016 | Pages: 49 | Canadean
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Greece was one of the fastest growing cigarette markets in the 1990s, with expansion continuing for much of the early part of the 2000s. However, the market is no longer growing, suffering its tenth successive year-on-year decline in sales during 2014. Papastratos had long been the leading Greek manufacturer by virtue of its licensing arrangements with PMI, whereby it produces Marlboro, the leading brand, for the local market. Forecasts for the Greek market are for further falls in sales to 13.94 billion pieces in 2025.

Key Findings
- With falling duty paid sales, the level of smoking has declined with per capita sales down to 1,607 pieces by 2014. Total smoker numbers have been largely stable during the past decade, suggesting that while duty paid sales are in decline, the overall consumption of cigarettes and smoking tobacco has remained stable

- PMI acquired Papastratos at the end of 2003 and as a result saw its share reach 37.9% in 2014

- Tax rises and aggressive pricing by manufacturers have pushed value brands such as Karelia and Winston to the fore, with momentum spurred further by the current economic crisis. Imperials Davidoff has also been making steady progress, suggesting a polarization between premium and value brands

"Cigarettes in Greece", is an analytical report by Canadean which provides extensive and highly detailed current and future market trends in the Greek market.

What else does this report offer?

- Market size and structure of the overall and per capita consumption based upon a unique combination of industry research, fieldwork, market sizing analysis and our in-house expertise

- Detailed information such as market shares and recent developments of the manufacturers, leading brands along with company profiles

- Regulations, taxation, retail pricing, smoking habit and the growing health concerns affecting overall production

- Prospects and forecasts of overall sales and consumption for 2015 to 2025

Reasons To Buy
- Get a detailed understanding of consumption to align your sales and marketing efforts with the latest trends in the market

- Identify the areas of growth and opportunities, which will aid effective marketing planning

- As consumers product demands evolve, the dynamics between different countries also change - favoring some countries and leaving others increasingly out of line with demand patterns. As a result, understanding the specific market dynamics of the Greek market is crucial to ensuring maximum future sales

- The differing growth rates in regional product sales drive fundamental shifts in the market. This report provides detailed, authoritative data on these changes -prime intelligence for marketers

- Understand the market dynamics and essential data to benchmark your position and to identify where to compete in the future

Table of Contents

1 Overview
2 Market Size
3 Market Structure
4 Manufacturers and Brands
5 Taxation and Retail Prices
5.1 Taxation
5.2 Retail Prices
6 The Smoking Population
7 Production and Trade
7.1 Production
7.2 Imports
7.3 Exports
8 Operating Constraints
8.1 Advertising Restrictions
8.2 Health Warnings
8.3 Other Restrictions
9 Company Profiles
10 Prospects and Forecasts
11 Appendix
11.1 What is this Report About?
11.2 Time Frame
11.3 Product Category Coverage
11.4 Methodology
11.5 About Canadean
11.6 Disclaimer

List of Tables

Table 1: Cigarette Consumption, 1990-2015
Table 2: Duty Paid v Non-Duty Paid Sales, 2006-2015
Table 3: Cigarette Tobacco Volumes, 2008-2015
Table 4: Per Capita Consumption, 1990-2015
Table 5: Retail Sales Value and Per Capita Expenditure on Cigarettes, 1990-2015
Table 6: Market Breakdown: Domestic v Imported Products, 2000-2014, Million Pieces
Table 7: Market Breakdown: Domestic v Imported Products, 2000-2014, % of Total
Table 8: Market Breakdown: Plain v Filter Cigarettes, 2000-2013, Billion Pieces
Table 9: Market Breakdown: Plain v Filter Cigarettes, 2000-2013, % of Total
Table 10: Manufacturer Sales and Market Shares, Million Pieces, 2000-2015
Table 11: Manufacturer Sales and Market Shares, % of Total, 2000-2015
Table 12: Brand Family Shares, 2000-2015, % of Volume
Table 13: Structure of Taxation on Cigarettes, 1990-2016
Table 14: EU Countries, Retail Price and Tax Incidence Comparison, 2016
Table 15: Retail Price Trends, 1990-2016
Table 16: Companies and Main Brands - Volume market share; Price Per 20
Table 17: Smoking Population, 1990-2014
Table 18: Smoking Frequency by Age Group, 2009, % of Total
Table 19: Cigarette Production, 1990-2014
Table 20: Cigarette Imports, 1990-2014
Table 21: Imports by Country of Origin, Million Pieces, 2000-2013
Table 22: Imports by Country of Origin, % Breakdown, 2000-2013
Table 23: Exports of Cigarettes, 1990-2014
Table 24: Exports by Country of Destination, Million Pieces, 2000-2013
Table 25: Exports by Country of Destination, % of Total, 2000-2013
Table 26: Company profile: Philip Morris Hellas
Table 27: Company profile: Karelia Tobacco Company SA
Table 28: Company profile: Sekap SA
Table 29: Company profile: Th D Georgiades SA
Table 30: Consumption Forecasts to 2025

List of Figures

Figure 1: Methodology
Donskoy Tabak

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