Consumer and Market Insights: Bakery and Cereals Market in Chile

Consumer and Market Insights: Bakery and Cereals Market in Chile

Code: CAN-CS1877MF | Published: Apr-2015 | Pages: 86 | Canadean
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This report brings together consumer insight and market data to provide a comprehensive brief of Chiles Bakery & Cereals market. This allows for the rapid identification of key growth opportunities across major Bakery & Cereals categories and their packaging.

Key Findings
- Low inflation and a high employment rate will boost consumption of packaged goods in Chile.

- The Bread & Rolls category dominates volume consumption in the Bakery & Cereals market.

- Flexible Packaging is the most commonly used packaging material while Bag/Sachet is the most commonly used container in the Bakery & Cereals market.

- Demand for private label Bakery & Cereals products is growing at a higher rate than brands.

Synopsis
Improving economic scenario and presence of a large young and working population in Chile will drive the demand for on-the-go Bakery & Cereal products. Busy Lives and Changing Age Structure are the key motivating factors in the Chilean Bakery & Cereals market wherein Bread & Rolls and Cookies (Sweet Biscuits) are the leading categories.

Reasons To Buy
This overview of the Bakery & Cereals market in Chile allows new entrants and established companies to gain rapid and comprehensive insight into market value and volume, category analysis, brand shares, distribution channel data, and packaging.

Table of Contents

Introduction
Report introduction and definitions
Market Overview
Macroeconomic indicators - Population and age structure, GDP and Consumer Price Index
National retail and foodservice figures - Key Takeouts
Market value and volume for the Chile market
Historical and projected consumption in the Chile market
Degree of trade up/down-trade in the Chile market
Market volume of Chile by category
Historical and project market value of Chile by category
Winners and losers in the Chile market
Segment share of the category and change in market share in the Chile market
Category level pricing in the Chile market
Retailer and packaging
Leading retailers in the Chile food market
Leading distribution channels in the Chile market
Leading distribution channels by category in the Chile market
Chile market by type of packaging
Chile market by type of packaging closure/outer
Chile market by type of packaging, forecasted
Private label performance compared to national brands in the Chile market
Leading companies in the Chile market by category
Leading brands in the Chile market by category
Consumer trend analysis
Canadeans consumer trend framework and explanation of the sub-trends
For key trends in the Chile market
How the trend is influencing consumption in the Chile market
How to target the trend in the Chile market
How the trend will evolve in the Chile market
Key target demographic and the rate and which the trend will evolve
Key drivers in the market that will increasingly influence consumption
Innovation examples
New product examples launched in the Chile market
Appendix
Country context
Sector overview
Category data
Segment data
Packaging data
Category definitions
Segment definitions
Channel definitions
Methodology
About Canadean
Cencosud
Walmart Chile
SMU
Falabella
KuchenMeister
Castano
Kelloggs
Vulkan
Nutra Food Company
Nestle

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