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- Portugals Bakery and Cereals market will register moderate growth during 2014-2019. Increasing domestic demand supported large proportion of working population and positive economic growth will influence growth in the Bakery and Cereals market.
- In 2014, the Bread & Rolls category recorded highest consumption in volume and value terms.
- The Baking Mixes category is forecast to be the fastest growing category in value terms during 2014-2019.
- Maizena, Donettos, Carrs, Chocapic are the some leading brands in the Bakery and Cereals market in Portugal.
- Flexible Packaging Bag/Sachet will be the most used container type during 2014-2019.
Portugals Bakery and Cereals market is forecast to register moderate value and volume growth during 2014-2019. Bread & Rolls category accounts for approximately 42% of value share and high growth categories in Bakery and Cereal market include Baking Mixes category followed by Breakfast Cereals and Savory Biscuits.
Reasons To Buy
This overview of the Bakery and Cereals Market in Portugal allows new entrants and established companies to gain rapid and comprehensive insight into market value and volume, category analysis, brand shares, distribution channel data, and packaging.
Table of Contents
Macroeconomic indicators - Population and age structure, GDP and Consumer Price Index
National retail and foodservice figures - Key Takeouts
Market value and volume for the Portugal Bakery and Cereals market
Historical and projected consumption in the Portugal Bakery and Cereals market
Degree of trade up/down-trade in the Portugal Bakery and Cereals market
Market volume of Portugal Bakery and Cereals by category
Historical and project market value of Portugal Bakery and Cereals by category
Winners and losers in the Portugal Bakery and Cereals market
Average category level pricing in the Portugal Bakery and Cereals market
Segment share of the category and change in market share in the Portugal Bakery and Cereals market
Retail Landscape and Key Distribution Channels
Leading retailers in the Portugal food market
Leading distribution channels in the Portugal Bakery and Cereals market
Leading distribution channels by category in the Portugal Bakery and Cereals market
Portugal Bakery and Cereals market by type of packaging
Portugal Bakery and Cereals market by type of packaging closure/outer
Portugal Bakery and Cereals market by type of packaging, forecasted
Brand and Private Label Share
Penetration of private label, by categories, in the Portugal Bakery and Cereals market
Private label performance compare to national brands in the Portugal Bakery and Cereals market
Leading brands in the Portugal Bakery and Cereals market by category
Kelloggs - Others
NestlE - Others
LU - Others
Dan Cake - Others
Du Bois De La Roche
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