Consumer and Market Insights: Bakery and Cereals Market in Portugal

Consumer and Market Insights: Bakery and Cereals Market in Portugal

Code: CAN-CS1903MF | Published: Mar-2015 | Pages: 73 | Canadean
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This report brings together consumer insight and market data to provide a comprehensive brief of Portugals Bakery and Cereals market. This allows for the rapid identification of key growth opportunities across major Bakery and Cereals categories and their packaging.

Key Findings
- Portugals Bakery and Cereals market will register moderate growth during 2014-2019. Increasing domestic demand supported large proportion of working population and positive economic growth will influence growth in the Bakery and Cereals market.

- In 2014, the Bread & Rolls category recorded highest consumption in volume and value terms.

- The Baking Mixes category is forecast to be the fastest growing category in value terms during 2014-2019.

- Maizena, Donettos, Carrs, Chocapic are the some leading brands in the Bakery and Cereals market in Portugal.

- Flexible Packaging Bag/Sachet will be the most used container type during 2014-2019.

Synopsis
Portugals Bakery and Cereals market is forecast to register moderate value and volume growth during 2014-2019. Bread & Rolls category accounts for approximately 42% of value share and high growth categories in Bakery and Cereal market include Baking Mixes category followed by Breakfast Cereals and Savory Biscuits.

Reasons To Buy
This overview of the Bakery and Cereals Market in Portugal allows new entrants and established companies to gain rapid and comprehensive insight into market value and volume, category analysis, brand shares, distribution channel data, and packaging.

Table of Contents

Introduction
Report Scope
Country Context
Macroeconomic indicators - Population and age structure, GDP and Consumer Price Index
National retail and foodservice figures - Key Takeouts
Market Overview
Market value and volume for the Portugal Bakery and Cereals market
Historical and projected consumption in the Portugal Bakery and Cereals market
Degree of trade up/down-trade in the Portugal Bakery and Cereals market
Market volume of Portugal Bakery and Cereals by category
Historical and project market value of Portugal Bakery and Cereals by category
Winners and losers in the Portugal Bakery and Cereals market
Average category level pricing in the Portugal Bakery and Cereals market
Segment share of the category and change in market share in the Portugal Bakery and Cereals market
Retail Landscape and Key Distribution Channels
Leading retailers in the Portugal food market
Leading distribution channels in the Portugal Bakery and Cereals market
Leading distribution channels by category in the Portugal Bakery and Cereals market
Packaging
Portugal Bakery and Cereals market by type of packaging
Portugal Bakery and Cereals market by type of packaging closure/outer
Portugal Bakery and Cereals market by type of packaging, forecasted
Brand and Private Label Share
Penetration of private label, by categories, in the Portugal Bakery and Cereals market
Private label performance compare to national brands in the Portugal Bakery and Cereals market
Leading brands in the Portugal Bakery and Cereals market by category
Appendix
Country context
Sector overview
Category data
Segment data
Packaging data
Category definitions
Segment definitions
Channel definitions
Methodology
About Canadean
Continente Modelo
Aldi
Auchan
E.Lerclerc
Condi
Maizena
Nacional
Royal
VahinE
Panrico
Bimbo
Mestemacher
Dulcesol
Artisanal Producers
Kelloggs - Others
Jordans
Weetabix
Alpen
Cheerios
Chocapic
Estrellitas
Fitness
Golden Grahams
Clusters
Cookie Crisp
Weetos
Lion
Nesquik
Nestum
Quaker
Cruesli
Mornflake
Bollycao
Dan Cake
Chipicao
Manhazitos
Hero
Special K
NestlE - Others
Artiach
Bahlsen
Bauducco
Chipmix
Chips Ahoy!
Chiquilin
Cuetara
Filipinos
Gullon
Leibniz
Loacker
LU - Others
Maryland
Grisbi
Milka
McVities Digestive
McVities Hobnobs
Dan Cake - Others
Cadbury
Oreo
Belvita
Tosta Rica
Arcor
Vieira
Waffeletten
Walkers
Kuchenmeister
7 Days
Donettes
Halago
Phoskitos
Anitin
Carrs
Pan Colussi
Tostagrill
Du Bois De La Roche
Gran Pavesi
TUC

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