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- High inflation and fluctuation in the currency exchange rate are affecting the Venezuelan economy.
- The Cereal Bars category is forecast to register fastest value growth during 2014-2019.
- Convenience Stores is the leading distribution channel in Venezuelas Food market.
- Flexible Packaging is the most commonly used packaging material while Bag/Sachet is the commonly used container type in Bakery and Cereals market.
- Venezuelas Bakery and Cereals market has very low private label penetration.
Venezuelan Bakery & Cereals market offers moderate growth opportunities with consumers shifting their preference towards value-for-money products due to high food price inflation. Bread & Rolls and Cookies (Sweet Biscuits) are the leading categories in terms of value in 2014 while the Cereal Bars category is forecast to register the fastest value growth during 2014-2019. Multinational companies such as Kelloggs, Mondelez International, and Holsum are the leading players in the Breakfast Cereals, Cookies (Sweet Biscuits) and Bread & Rolls categories.
Reasons To Buy
This overview of the Bakery and Cereals Market in Venezuela allows new entrants and established companies to gain rapid and comprehensive insight into market value and volume, category analysis, brand shares, distribution channel data, and packaging.
Table of Contents
Macroeconomic indicators - Population and age structure, GDP and Consumer Price Index
National retail and foodservice figures - Key Takeouts
Market value and volume for the Venezuela Bakery and Cereals market
Historical and projected consumption in the Venezuela Bakery and Cereals market
Degree of trade up/down-trade in the Venezuela Bakery and Cereals market
Market volume of Venezuela Bakery and Cereals by category
Historical and project market value of Venezuela Bakery and Cereals by category
Winners and losers in the Venezuela Bakery and Cereals market
Average category level pricing in the Venezuela Bakery and Cereals market
Segment share of the category and change in market share in the Venezuela Bakery and Cereals market
Retail Landscape and Key Distribution Channels
Leading retailers in the Venezuela food market
Leading distribution channels in the Venezuela Bakery and Cereals market
Leading distribution channels by category in the Venezuela Bakery and Cereals market
Venezuela Bakery and Cereals market by type of packaging
Venezuela Bakery and Cereals market by type of packaging closure/outer
Venezuela Bakery and Cereals market by type of packaging, forecasted
Brand and Private Label Share
Penetration of private label, by categories, in the Venezuela Bakery and Cereals market
Private label performance compare to national brands in the Venezuela Bakery and Cereals market
Leading brands in the Venezuela Bakery and Cereals market by category
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