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- The Italian Hot Drinks market is forecast to grow at a modest rate led by the Hot Coffee category in terms of value sales
- Of the three Hot Drinks categories analyzed, Hot Coffee will remain the largest as well as the fastest growing category at a CAGR of 2.9% during 2014-2019
- The Italian Hot Drinks market is highly competitive and is led by international players such as Nestle S.A., Associated British Foods and Unilever PLC with few domestic players such as Luigi Lavazza, Bonomelli Srl and Crastan S.P.A
- Hot Coffee had the highest penetration of private label products in the Italian Hot Drinks market and accounted for 10.0% share in 2014
- The use of Rigid Plastics for packaging Hot Drinks is forecast to grow at a CAGR of 2.6% during 2014-2019
- Hypermarkets and Supermarkets was the leading distribution channel for Hot Drinks product and accounted for 41.3% distribution share in 2014
The report on the Hot Drinks sector in Italy provides insights on high growth categories to target, trends in the usage of packaging materials, types, closures, and information on category level distribution and brands market shares.
What else is contained?
- Market data: Overall market value and volume data with growth analysis for 2014-2019
- Category coverage: Value and growth analysis for Hot Coffee, Hot Tea and Other Hot Drinks, with inputs on individual segment share within each category and the change in their market share forecast for 2014-2019
- Leading players: Market share of brands and private labels, private label growth analysis during 2011-2014
- Distribution data: Value shares within each category through channels such as Hypermarkets and Supermarkets, Convenience Stores, Food and Drinks Specialists and more
- Packaging data: usage of different packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging materials: flexible packaging, rigid plastics, rigid metal and others; containers: tray, tub, foil and others
Reasons To Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyse key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
- Access the key and most influential consumer trends driving Hot Drinks consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
Table of Contents
Report introduction and definitions
Macroeconomic indicators - Population and age structure, GDP and Consumer Price Index
National retail and foodservice figures - Key Takeouts
Market value and volume for the Italy Hot Drinks market
Historical and projected consumption in the Italy Hot Drinks market
Degree of trade up/down-trade in the Italy Hot Drinks market
Market volume of Italy Hot Drinks by category
Historical and project market value of Italy Hot Drinks by category
Winners and losers in the Italy Hot Drinks market
Segment share of the category and change in market share in the Italy Hot Drinks market
Category level pricing in the Italy Hot Drinks market
Retailer and packaging
Leading retailers in the Italy food market
Leading distribution channels in the Italy Hot Drinks market
Leading distribution channels by category in the Italy Hot Drinks market
Italy Hot Drinks market by type of packaging
Italy Hot Drinks market by type of packaging closure/outer
Italy Hot Drinks market by type of packaging, forecasted
Private label performance compared to national brands in the Italy Hot Drinks market
Leading companies in the Italy Hot Drinks market by category
Leading brands in the Italy Hot Drinks market by category
Consumer trend analysis
Canadeans consumer trend framework and explanation of the sub-trends
For key trends in the Italy Hot Drinks market
How the trend is influencing consumption in the Italy Hot Drinks market
How to target the trend in the Italy Hot Drinks market
How the trend will evolve in the Italy Hot Drinks market
Key target demographic and the rate and which the trend will evolve
Key drivers in the market that will increasingly influence consumption
New product examples launched in the Italy Hot Drinks market
Mondelez International S.p.A.
Associated British foods Plc
Teekanne GmbH and Co. KG
Nutrition and Sanite Italia S.p.A
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