Consumer and Market Insights: Savory and Deli Foods Market in Hungary

Consumer and Market Insights: Savory and Deli Foods Market in Hungary

Code: CAN-CS2188MF | Published: Jul-2015 | Pages: 54 | Canadean
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The Consumer and Market Insights: Savory and Deli Foods Market in Hungary report published by Canadean provides in-depth information on value and volume data by category and distribution channel. Leading brands, the most opportunistic foodservice channels, and packaging material and container consumption are also covered.

Key Findings
- The Savory and Deli Foods market in Hungary is a market with moderate growth which is forecast to register value growth at a CAGR of 3.4% during 2014-2019

- Out of the Seven Savory and Deli Foods categories analyzed, Pre-Packed Sandwiches led the market with highest volume consumption in 2014, while Fermented Meats will be the fastest growing category by value at a CAGR of 6.6% during 2014-2019

- The Hungarian Savory and Deli Foods market has a scope for future competition and is led by international players like Bonafarm Group and HamE S.R.O. with major market share in Pates category, while market for Savory Baked Goods, Prepared Salads and Pre-Packed Sandwiches is highly fragmented but have potential to grow with some emerging store brands

- Private Label products had a low market penetration of 7.2% in 2014. However, Private label products registered higher growth over branded Savory and Deli Foods products during 2011-2014.

- The use of Tray containers for packaging of Savory and Deli food products is forecast to grow at the fastest CAGR of 2.4% during 2014-2019, led by increasing demand for Prepared Salads and Savory Baked Goods

Synopsis
The report on the Savory and Deli Foods sector in Hungary provides insights on high growth categories to target, trends in the usage of packaging materials, types, closures, and information on category level distribution and brands market shares.

What else is contained?

- Market data: Overall market value and volume data with growth analysis for 2014-2019

- Category coverage: Value and growth analysis for Cured Meats, Fermented Meats, Pates, Pies and Savory Appetisers, Pre-Packed Sandwiches, Prepared Salads, Savory Baked Goods, with inputs on individual segment share within each category and the change in their market share forecast for 2014-2019

- Leading players: Market share of brands and private labels, private label growth analysis during 2011-2014

- Distribution data: Value shares within each category through channels such as Hypermarkets and Supermarkets, Convenience Stores, Food and Drinks Specialists and more

- Packaging data: usage of different packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging materials: flexible packaging, rigid plastics, rigid metal and others; containers: tray, tub, foil and others

Reasons To Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

- Existing and new players can analyse key distribution channels to identify and evaluate trends and opportunities

- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion

Table of Contents

Introduction
Classifications and definitions
Methodology
Market Overview
Macroeconomic indicators - Population and age structure, GDP and Consumer Price Index
National retail and foodservice figures - Key Takeouts
Market value and volume for the Hungary Savory and Deli Foods market
Historical and projected sales in the Hungary Savory and Deli Foods market
Degree of trade up/down-trade in the Hungary Savory and Deli Foods market
Comparison of Hungary Savory and Deli Foods market compared to other key countries
Market volume of Hungary Savory and Deli Foods by category
Historical and project market value of Hungary Savory and Deli Foods by category
Winners and losers in the Hungary Savory and Deli Foods market
Segment share of the category and change in market share in the Hungary Savory and Deli Foods market
Penetration of private label, by categories, in the Hungary Savory and Deli Foods market
Private label performance compare to national brands in the Hungary Savory and Deli Foods market
Leading companies in the Hungary Savory and Deli Foods market by category
Leading brands in the Hungary Savory and Deli Foods market by category
Retailer and packaging
Leading retailers in the Hungary food market
Leading distribution channels in the Hungary Savory and Deli Foods market
Leading distribution channels by category in the Hungary Savory and Deli Foods market
Hungary Savory and Deli Foods market by type of packaging
Hungary Savory and Deli Foods market by type of packaging closure/outer
Hungary Savory and Deli Foods market by type of packaging, forecasted
Demographic cohort consumption patterns
Overall consumption occasions by age and gender in the Hungary Savory and Deli Foods market
Private Label consumption occasions by age and gender in the Hungary Savory and Deli Foods market
Under/Over-consumption levels in the Hungary Savory and Deli Foods market by gender and age
Consumption frequency by type of consumer in the Hungary Savory and Deli Foods market by gender and age
Private label consumption by age and gender and comparison to overall consumption levels in in the Hungary Savory and Deli Foods market
Consumer trend analysis
Degree of influence that consumer trends have on volume consumption in the Hungary Savory and Deli Foods market
Market volume of the Hungary Savory and Deli Foods market by category and trend
For leading trends in the Hungary Savory and Deli Foods market
Degree of influence trend has on volume by consumption by key demographic
How the trend is influencing consumption in the Hungary Savory and Deli Foods market
How to target the trend in the Hungary Savory and Deli Foods market
How the trend will evolve in the Hungary Savory and Deli Foods market
Innovation examples
New product examples launched in the Hungary Savory and Deli Foods market
New product examples launched in the global Savory and Deli Foods market
Actions and Recommendations
How to successfully target key trends in the Hungary Savory and Deli Foods market
Appendix
Explanation of trends
Country context
Sector overview
Category data
Segment data
Packaging data
Category definitions
Segment definitions
Channel definitions
Bonafarm Group
ZAdor-HUs Kft.
KomEta 99 Zrt
Gyulai HUskombinAt Zrt.
HamE S.R.O.
Merian Foods Elelmiszeripari Kft.
SAga Foods Zrt.
Hungerit Zrt.
COOP
SPAR
Penny Market
Lidl
Aldi SUd

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