Consumer and Market Insights: Savory Snacks in Venezuela

Consumer and Market Insights: Savory Snacks in Venezuela

Code: CAN-CS3669MF | Published: Jun-2016 | Pages: 62 | Canadean
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The Savory Snacks market in Venezuela is forecast to register marginally higher growth in 2015-2020 as compared to 2010-2015. The Venezuelan Savory Snacks market is led by the Processed Snacks category both in value and volume terms. Flexible Packaging is the most commonly used packaging material in the Savory Snacks market in Venezuela.

Key Findings
- The Potato Chips category will gain maximum market share during 2015-2020

- Hypermarkets and Supermarkets was the leading distribution channel in Venezuelas Food market

- Ruffles is the leading brand in Potato Chips category

- Box is the only used outer type in Venezuelas Savory Snacks market

- Flexible Packaging is forecast to register fastest growth among packaging materials during 2015-2020

Synopsis
Canadeans Consumer and Market Insights report on the Savory Snacks market in Venezuela provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

- Market data: Overall market value and volume data with growth analysis for 2010-2020

- Category coverage: Value and growth analysis for Ethnic/Traditional Snacks, Meat Snacks, Nuts and Seeds, Popcorn, Potato Chips, Pretzels and Processed Snacks with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

- Leading players: The report provides extensive brand share coverage at category and segment level Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets and Supermarkets, Convenience Stores, Food and Drinks Specialists and others in 2015

- Consumer survey data: Provides category volume consumption by gender, age-group, education and urbanization.

- Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Flexible Packaging, Paper and Board, Rigid Plastics, and others; container data for: Bag/Sachet, Can- Composite, Pouch, Film and others

Reasons To Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

Table of Contents

Introduction
- Report Scope

Country Context
- Macroeconomic indicators -GDP Per Capita, Population, Consumer Price Index and Age Profile
- Retail and foodservice figures -Key Takeaways

Market Overview and Consumer Demographics
- Value and volume analysis for Venezuelas Savory Snacks market
- Impact of exchange rate fluctuations on Savory Snacks market
- Volume analysis by category
- Market value and growth rates, by category
- Historic and forecast value analysis by category
- Winners and losers by categories with change in market share
- Segment share in a category (value terms) and change in market share
- Volume consumption analysis by gender, age, education and urbanization -at category level
- Average category level pricing

Retail Landscape and Key Distribution Channels
- Leading retailers in Venezuelas Food market
- Leading distribution channels (value terms) in Venezuelas Savory Snacks market
- Leading distribution channels (value terms) by category

Competitive Landscape
- Market share of leading brands (in value and volume terms) by category and segment

Packaging
- Savory Snacks market by type of packaging material/container (in volume terms)
- Savory Snacks market by type of packaging closure (in volume terms)
- Savory Snacks market by type of packaging, forecast(in volume terms)

Examples of New Product Development
- New products launched in Venezuelas Savory

Appendix
- Country context
- Category value and volume data
- Consumer Demographics data
- Sector Overview
- Segment data
- Packaging data
- Category Definitions
- Segment Definitions
- Channel Definitions
- Methodology
- About Canadean

List of Tables


Table 1: Country Indicators -overall food value and volume, 2015
Table 2: Market value analysis in VEF and US$, 2010-2020
Table 3: Market volume growth analysis, 2010-2020
Table 4: Exchange rate fluctuations: US$ to VEF
Table 5: Market volume growth, by category, 2015-2020
Table 6: Average prices (VEF and US$) by category, 2015
Table 7: Leading retailers
Table 8: Leading brands by category, 2015

List of Figures


Figure 1: Macro economic analysis: GDP per capita, Population, CPI (2010-2015), Age Profile (2015)
Figure 2: Foodservice transactions by sectors, profit and cost, 2015
Figure 3: Market volume analysis, 2010-2020
Figure 4: Market volume share analysis by categories, 2015
Figure 5: Market value growth analysis by category, 2010-2020
Figure 6: Historic and forecast value analysis by category, 2010-2020
Figure 7: Change in market share by category, 2015-2020
Figure 8: Category volume consumption by age, gender, education and urbanisation,2015
Figure 9: Leading distribution channels, overall Food, 2011-2014
Figure 10: Leading distribution channels, overall Savory Snacks, 2015
Figure 11 Leading distribution channels by category, 2015
Figure 12: Brand share analysis by category (by value and volume), 2015
Figure 13: Packaging analysis -key packaging material, container, closure and outer type, 2015
Figure 14: Growth in key packaging material, container, closure and outer type, 2015-2020
The Kraft Heinz Company
Kraft Foods Group Inc.
Distribuidora Semcas
Pepsico Inc.
ConAgra Foods Inc.
Signa Grain S.A.
Unilever PLC
The Procter and Gamble Company
The Kellogg Company
Munchy Food
CA

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