Consumer and Market Insights: Suncare in Canada

Consumer and Market Insights: Suncare in Canada

Code: CAN-CS2826MF | Published: Mar-2016 | Pages: 63 | Canadean
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The Suncare market in Canada is forecast to register marginally higher growth in value terms during 2015-2020 compared to 2010-2015. Sun Protection is the leading value category which is also forecast to register the fastest growth during 2015-2020 among all categories. Suncare consumption among Canadian is mainly influenced by the Product Specificity and Efficient and Effective trends in the market.

Key Findings
- Among the analyzed three Suncare categories, the Sun Protection is the leading value category with 80.1% share by value in the Canadian Suncare market.

- Buying behavior of Canadian consumers is inclined toward value for money products in the Canadian Suncare market.

- LOrEal Group, Energizer Holdings, Inc., and Bayer AG are the market leaders in the Canadian Suncare market.

- Hypermarkets and Supermarkets is the leading distribution channel in the Canadian Suncare market.

- Product Specificity and Efficient and Effective are the major trends that are driving the Argentine Skincare market.

- Increasing desire for premiumization will drive demand for Suncare products with additional features besides Sun protection in the Canadian Suncare market.

Synopsis
Canadeans Consumer and Market Insights report on the Suncare market in Canada provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

- Market data: Overall market value and volume data with growth analysis for 2010-2020

- Category coverage: Value and growth analysis for After-Sun, Self-Tan, and Sun Protection with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

- Leading players: Market share of brands from 2012-2015

- Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets and Supermarkets, Convenience Stores, Health and Beauty Stores and others in 2014

- Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Rigid Plastics, Flexible Packaging, Rigid Metal and others; container data for: Bottle, Tube, Aerosol and others

- Consumer level trends: Top four consumer trends which influence Suncare products consumption

- Future outlook: Reviews and recommendations on how the market will shape up from 2015-2020

Reasons To Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

- Access the key and most influential consumer trends driving Suncare products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target

- Access to analysis on new products launched in the market

- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion

Table of Contents

Introduction
-Report Scope

Country Context
-Macroeconomic indicators -Population and age structure, GDP and Consumer Price Index

Market Overview
-Value and volume analysis for the Canadian Suncare market
-Historic and forecast consumption in the Canadian Suncare market
-Degree of trade up/down in the Canadian Suncare market
-Volume analysis by category
-Historic and forecast value analysis by category
-Winners and losers by category with change in market share
-Average category level pricing

Retail Landscape and Key Distribution Channels
-Leading retailers in the Canadian Cosmetics and Toiletries market
-Leading distribution channels (value terms) in the Canadian Suncare market
-Leading distribution channels (value terms) by category

Packaging
-Suncare market by type of packaging material/container (in volume terms)
-Suncare market by type of packaging closure/outer (in volume terms)
-Suncare market by type of packaging, forecast (in volume terms)Brand Share
-Brand share of leading brands (in value terms) by category

Consumer trend analysis
-Canadeans consumer trend framework and explanation of the Mega-trends
-For key trends in the Canadian Suncare market
-How the trend is influencing consumption in the Canadian Suncare market
-How to target the trend in the Canadian Suncare market
-How the trend will evolve in the Canadian Suncare market
-Key target demographic and the rate and which the trend will evolve
-Key drivers in the market that will increasingly influence consumption

Innovation examples
-New products launched in the Canadian Suncare market

Appendix
-Country context
-Category value and volume data
-Sector Overview
-Packaging data
-Category definitions
-Channel definitions
-Explanation of sub-trends
-Methodology
-About Canadean

List of Tables


Table 1: Market value analysis in CAD and US$, 2010-2020
Table 2: Market volume growth analysis, 2010-2020
Table 3: Exchange rate fluctuations: US$ to CAD
Table 4: Average prices (CAD and US$) by category, 2015
Table 5: Leading retailers
Table 6: Leading brands by category, 2015

List of Figures


Figure 1: Macro economic analysis: GDP per capita, Population, CPI (2010-2015), Age Profile (2015)
Figure 2: Consumers purchase behavior -Trading up/down, 2015
Figure 3: Market volume share analysis by category, 2015
Figure 4: Growth analysis by category, 2010-2020
Figure 5: Change in market share by category, 2015-2020
Figure 6: Leading distribution channels, overall Cosmetics and Toiletries, 2011-2014
Figure 7: Leading distribution channels by category, 2015
Figure 8: Packaging analysis -key packaging material, type, closure and outer, 2015
Figure 9: Growth in key packaging material, type, closure and outer, 2015-2020
Figure 10: Brand share by categories, 2015
LOrEal Group
Energizer Holdings Inc.
Mill Creek
EstEe Lauder Inc.
Clarins Group
Seabuckthorn International Inc.
Bayer AG
Kao corporation
Fake Bake United Ltd
True Nature Group Inc.
Lise Watier
Shiseido Company
Limited
Merck and Co. Inc.
Johnson and Johnson GmbH
Avon Products Inc.
Mary Kay Cosmetics Pty. Ltd.
Loblaws
Sobeys
Walmart
Metro

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