Consumer and Market Insights: Suncare in Greece

Consumer and Market Insights: Suncare in Greece

Code: CAN-CS2836MF | Published: Mar-2016 | Pages: 40 | Canadean
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The Suncare market in Greece will register moderate growth during 2015-2020. The Sun protection is the most used Suncare product in the market and also the largest category by value. It also forecast to register fastest growing categories in market during 2015-2020.

Key Findings
- The Suncare market in Greece will register higher growth in value terms during 2015-2020 compared to 2010-2015

- Sun Protection, the leading category in value terms, will register fastest growth during 2015-2020

- The Sun Protection category will gain market share during 2015-2020

- Hypermarkets and Supermarkets is the leading distribution channel in Greeces Suncare market

- Flip/Snap Top is the most commonly used closure type in Greeces Suncare market

- Carroten and LOrEal - Solar Expertise are the leading brands of Sun Protection in Greece

Canadeans Consumer and Market Insights report on the Suncare market in Greece provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

- Market data: Overall market value and volume data with growth analysis for 2010-2020

- Category coverage: Value and growth analysis for After-Sun, Self-Tan, and Sun Protection with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

- Leading players: Market share of brands growth analysis from 2012-2015

- Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets and Supermarkets, Convenience Stores, Health and Beauty Stores and others in 2014

- Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Rigid Plastics, Flexible Packaging, Glass and others; container data for: Bottle, Tube, Aerosol and others

Reasons To Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

Table of Contents

- Report Scope

Country Context
- Macroeconomic indicators -Population and age structure, GDP and Consumer Price Index

Market Overview
- Value and volume analysis for Greece Suncare market
- Historic and forecast consumption in Greece Suncaremarket
- Degree of trade up/down in Greece Suncare market
- Volume analysis by category
- Historic and forecast value analysis by category
- Winners and losers by category with change in market share
- Average category level pricing

Retail Landscape and Key Distribution Channels
- Leading retailers in Greece Cosmetics and Toiletries market
- Leading distribution channels (value terms) in the Belgian Suncare market
- Leading distribution channels (value terms) by category

- Suncare market by type of packaging material/container (in volume terms)
- Suncare market by type of packaging closure/outer (in volume terms)
- Suncare market by type of packaging, forecast (in volume terms)

Brand Share
- Brand share of leading brands (in value terms) by category

- Country context
- Category value and volume data
- Consumer Demographics
- Sector Overview
- Packaging data
- Category definitions
- Channel definitions
- Methodology
- About Canadean

List of Tables

Table 1: Market value analysis in EUR and US$, 2010-2020
Table 2: Market volume growth analysis, 2015-2020
Table 3: Exchange rate fluctuations: US$ to EUR t
Table 4: Average prices (EUR and US$) by category, 2015
Table 5: Leading retailers
Table 6: Leading brands by category, 2015

List of Figures

Figure 1: Macro economic analysis: GDP per capita, Population, CPI (2010-2015), Age Profile (2015)
Figure 2: Consumers purchase behavior -Trading up/down, 2015
Figure 3: Market volume share analysis by category, 2015
Figure 4: Growth analysis by category, 2010-2020
Figure 5: Change in market share by category, 2015-2020
Figure 6: Leading distribution channels, overall Cosmetics and Toiletries, 2011-2014
Figure 7: Leading distribution channels by category, 2015
Figure 8: Packaging analysis -key packaging material, type, closure and outer, 2015
Figure 9: Growth in key packaging material, type, closure and outer, 2015-2020
Figure 10: Brand share by categories, 2015
Sarantis GroupBeiersdorf AG
Merck and Co. Inc.
Bayer AG
Johnson and Johnson GmbH
Clarins Group
Coty Inc.
Korres Natural Products SA
EstEe Lauder Inc.
LOrEal Group
Laboratoires Pierre Fabre SA

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