Consumer and Market Insights: Wine Market in Hungary

Consumer and Market Insights: Wine Market in Hungary

Code: CAN-CS2038MF | Published: May-2015 | Pages: 40 | Canadean
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This report brings together consumer insight and market data to provide a comprehensive brief of Hungarian Wine market. This allows for the rapid identification of key growth opportunities across major Wine categories and their packaging.

Key Findings
- Hungarian Wine market is forecast to grow at a sluggish rate in both value and volume terms during 2014-2019 compared to 2009-2014.

- Per capita Wine consumption in Hungary will increase marginally over 2009-2019.

- The Fortified Wine category is forecast to register fastest growth in value terms during 2014-2019.

- Still Wine is the largest category in value terms in the Hungarian Wine market with White Wine being the largest segment in it.

- Hypermarkets and Supermarkets account for the majority sales in the Hungarian Wine market.

Synopsis
The Hungarian Wine market is forecast to register sluggish growth rate during 2014-2019 due to a marginal rise in per capita Wine consumption in Hungary. Still Wine will be the largest category by value during 2014-2019 and the Fortified Wine category will register fastest growth in value terms during the period. Hypermarkets and Supermarkets leads in the wine distribution across the country followed by the On-trade channels.

Reasons To Buy
This overview of the Wine market in Hungary allows new entrants and established companies to gain rapid and comprehensive insight into market value and volume, category analysis, brand shares, distribution channel data, and packaging.

Table of Contents

Introduction
Report Scope
Country Context
Macroeconomic indicators - Population and age structure, GDP and Consumer Price Index
National retail and foodservice figures - Key Takeouts
Market Overview
Market value and volume for the Hungary Wine market
Historical and projected consumption in the Hungary Wine market
Degree of trade up/down-trade in the Hungary Wine market
Market volume of Hungary Wine by category
Historical and project market value of Hungary Wine by category
Winners and losers in the Hungary Wine market
Average category level pricing in the Hungary Wine market
Segment share of the category and change in market share in the Hungary Wine market
Retail Landscape and Key Distribution Channels
Leading retailers in the Hungary food market
Leading distribution channels in the Hungary Wine market
Leading distribution channels by category in the Hungary Wine market
Packaging
Hungary Wine market by type of packaging
Hungary Wine market by type of packaging closure/outer
Hungary Wine market by type of packaging, forecasted
Brand and Private Label Share
Penetration of private label, by categories, in the Hungary Wine market
Private label performance compare to national brands in the Hungary Wine market
Leading brands in the Hungary Wine market by category
Appendix
Country context
Sector overview
Category data
Segment data
Packaging data
Category definitions
Segment definitions
Channel definitions
Methodology
About Canadean
Bacardi Limited
Ro.Di.A S.P.A
Balatonboglari Borgazdasag Zrt
Davide Campari-Milano S.p.A.
Freixenet (Dws) Ltd
Goldkenn
Henkell and Co. Sektkellerei Kg
Kaufman Production
Szent Korona Winery
TOrley Sektkellerei Kft
Hilltop NeszmEly Winery
Bock Wine
Bodri PincEszet
BortArsasAg
Csanyi Pinceszet Villany
Egri Korona BorhAz
Frittmann TestvErek Kft.
Koch-Vin Kft
Kunvin BorAszati Kft
LEglis Winery
Les Grands Chais de France
Meyer Family Vineyard
Ostoros-Novaj Bor Zrt
Sauska
Szeremley Wines
Tamas And Zsolt Gere Winery
The Royal Tokaji Wine Company
Varga PincEszet
Weninger PincEszet

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