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- The credit cards profile covers the consumer credit market. The market value reflects consumer credit balances outstanding at the end of the year, accounted for by credit cards and other revolving plans. All currency conversions within this report have been calculated using constant 2014 annual average exchange rates.
- The German credit cards market is expected to generate total balances outstanding of $5.4bn in 2015, representing a compound annual growth rate (CAGR) of 0.5% between 2011 and 2015.
- Similar to France, consumer credit remains a tiny market for a developed country such as Germany. Strict regulation with banks, a strong union-corporate relationship and cultural aversion to debt contribute to the markets relatively small size.
- Persistently low interest rates from the European Central Bank (0.05% as of September 2015) will also help to facilitate lending.
Save time carrying out entry-level research by identifying the size, growth, and leading players in the credit cards market in Germany
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the credit cards market in Germany
Leading company profiles reveal details of key credit cards market players global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the Germany credit cards market with five year forecasts
Macroeconomic indicators provide insight into general trends within the Germany economy
Reasons To Buy
What was the size of the Germany credit cards market by value in 2015?
What will be the size of the Germany credit cards market in 2020?
What factors are affecting the strength of competition in the Germany credit cards market?
How has the market performed over the last five years?
How large is Germanys credit cards market in relation to its regional counterparts?
Table of Contents
Executive Summary 2
Market value 2
Market value forecast 2
Geography segmentation 2
Market rivalry 2
Market Overview 7
Market definition 7
Market analysis 7
Market Data 8
Market value 8
Market Segmentation 9
Geography segmentation 9
Market Outlook 10
Market value forecast 10
Five Forces Analysis 11
Buyer power 12
Supplier power 13
New entrants 14
Threat of substitutes 16
Degree of rivalry 17
Leading Companies 18
Commerzbank AG 18
Deutsche Bank AG 22
DZ Bank Group 25
UniCredit Group 28
Macroeconomic Indicators 33
Country Data 33
Industry associations 36
Related MarketLine research 36
About MarketLine 37
LIST OF TABLES
Table 1: Germany credit cards market value: $ billion, 2011-15(e) 8
Table 2: Germany credit cards market geography segmentation: $ billion, 2015(e) 9
Table 3: Germany credit cards market value forecast: $ billion, 2015-20 10
Table 4: Commerzbank AG: key facts 18
Table 5: Commerzbank AG: key financials ($) 19
Table 6: Commerzbank AG: key financials (Euro) 20
Table 7: Commerzbank AG: key financial ratios 20
Table 8: Deutsche Bank AG: key facts 22
Table 9: Deutsche Bank AG: key financials ($) 23
Table 10: Deutsche Bank AG: key financials (Euro) 23
Table 11: Deutsche Bank AG: key financial ratios 23
Table 12: DZ Bank Group: key facts 25
Table 13: DZ Bank Group: key financials ($) 26
Table 14: DZ Bank Group: key financials (Euro) 26
Table 15: DZ Bank Group: key financial ratios 26
Table 16: UniCredit Group: key facts 28
Table 17: UniCredit Group: key financials ($) 30
Table 18: UniCredit Group: key financials (Euro) 31
Table 19: UniCredit Group: key financial ratios 31
Table 20: Germany size of population (million), 2011-15 33
Table 21: Germany gdp (constant 2005 prices, $ billion), 2011-15 33
Table 22: Germany gdp (current prices, $ billion), 2011-15 33
Table 23: Germany inflation, 2011-15 34
Table 24: Germany consumer price index (absolute), 2011-15 34
Table 25: Germany exchange rate, 2011-15 34
LIST OF FIGURES
Figure 1: Germany credit cards market value: $ billion, 2011-15(e) 8
Figure 2: Germany credit cards market geography segmentation: % share, by value, 2015(e) 9
Figure 3: Germany credit cards market value forecast: $ billion, 2015-20 10
Figure 4: Forces driving competition in the credit cards market in Germany, 2015 11
Figure 5: Drivers of buyer power in the credit cards market in Germany, 2015 12
Figure 6: Drivers of supplier power in the credit cards market in Germany, 2015 13
Figure 7: Factors influencing the likelihood of new entrants in the credit cards market in Germany, 2015 14
Figure 8: Factors influencing the threat of substitutes in the credit cards market in Germany, 2015 16
Figure 9: Drivers of degree of rivalry in the credit cards market in Germany, 2015 17
Figure 10: Commerzbank AG: revenues and profitability 20
Figure 11: Commerzbank AG: assets and liabilities 21
Figure 12: Deutsche Bank AG: revenues and profitability 24
Figure 13: Deutsche Bank AG: assets and liabilities 24
Figure 14: DZ Bank Group: revenues and profitability 27
Figure 15: DZ Bank Group: assets and liabilities 27
Figure 16: UniCredit Group: revenues and profitability 31
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