E-retail in the UK 2016

E-retail in the UK 2016

Code: VR-VR0056CH | Published: Jul-2016 | Pages: 182 | Verdict Retail
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Online growth from 2016 to 2021 is forecast at 42%, driven by the high growth of the Clothing and footwear sectors growth of 71.9%, this sector continues to dominate the online channel aided by retailers ongoing investment in newness and personalized marketing. The rate of online growth will continue to decline as the number of new retailers entering the channel for the first time diminishes and the market reaches maturation

Key Findings
- The online clothing and footwear market is forecast to account for 24.5% of all online retail spend in 2016, making it the largest online sector ahead of electrical and food and grocery, and, despite its relative maturity, its forecast growth between 2016 and 2021 is the strongest across all sectors.

- Food and grocery spend-per-head will grow by Pound106.01 over the next five years as inflation follows its upward trend. Additionally, an increasingly tech-savvy and time-poor population, especially among younger shoppers, will shop for food and grocery online, contributing to a 5.4% increase in online shoppers share of overall food and grocery shoppers.

- Young individuals have the highest online penetration in the majority of sectors. Those individuals between the ages of 25 and 34 are most likely to shop in sectors such as clothing and footwear, influenced by online pure plays such as Boohoo and ASOS that target younger audiences.

- Consumers are currently using a variety of different home delivery options; however, consumers clearly prefer options that work around their timetable, with 83.7% stating they would want to use next day delivery more in future and 84.0% of online shoppers wanting to use named day home delivery in future.

Synopsis
The E-retail in the UK report offers a comprehensive insight into the online channel in the UK, analyzing the market, the major players, the main trends, and consumer attitudes. It also provides forecasts to 2021. It provides in-depth analysis of the following:

- The Hot Issues

- What People Buy

- How People Shop

- The Shopper Journey

- Where People Shop

Reasons To Buy
- Utilize the detailed data and insight on the market to help form an effective growth strategy across all sectors of online

- Understand who are the target demographic and their key issues and demands

- Identify the opportunities to grow business in this sector and the value added to physical stores.

- Understand the journey of consumers throughout the process of online purchases.

- Identify key issues within each sector that can lead to returns.

Table of Contents

The hot issues
Identifying the factors that are driving the E-retail channel

What people buy
Exploring what people buy and spend via the E-retail channel

What people buy: Electricals
Exploring what people buy and spend via the E-retail channel

What people buy: Clothing and footwear
Exploring what people buy and spend via the E-retail channel

What people buy: Homewares
Exploring what people buy and spend via the E-retail channel

What people buy: DIY and Gardening
Exploring what people buy and spend via the E-retail channel

What people buy: Food and Grocery
Exploring what people buy and spend via the E-retail channel

What people buy: Health and Beauty
Exploring what people buy and spend via the E-retail channel

What people buy: Furniture and Floor coverings
Exploring what people buy and spend via the E-retail channel

What people buy: Books
Exploring what people buy and spend via the E-retail channel

What people buy: Music and Film
Exploring what people buy and spend via the E-retail channel

How people shop
Understanding how consumers shop via E-retail

The shopper journey
Understanding how consumers shop online

Where people shop
Exploring the retailers shopped online and motivations behind retail choices

Where people shop - drivers of online shopping
Exploring the retailed rs shopped online and motivations behind retail choices

Where people shop - Retailer penetrations
Exploring the retailed rs shopped online and motivations behind retail choices

Methodology
How the channel is sized, researched, and its components

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