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- The frozen food market consists of the retail sale of frozen fish/seafood, meat products, potato products, pizza, ready meals and bakery products. The "other" segment includes the sale of frozen vegetables, fruit and desserts. The market is valued according to the retail selling price (RSP) and includes all applicable taxes. Any currency conversions used in the creation have been calculated using 2014 constant annual average exchange rates.
- The Brazilian frozen food market had total revenues of $2,407.1m in 2014, representing a compound annual growth rate (CAGR) of 4.6% between 2010 and 2014.
- Market consumption volume increased with a CAGR of 3% between 2010-2014, to reach a total of 537.5 million kilograms in 2014.
- Frozen ready meals has been a huge driver of growth in Brazil and in particular the marketing and advertising for these products during the World Cup in 2014 has been driving a change in tastes.
Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the frozen food market in Brazil
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the frozen food market in Brazil
Leading company profiles reveal details of key frozen food market players global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the Brazil frozen food market with five year forecasts by both value and volume
Macroeconomic indicators provide insight into general trends within the Brazil economy
Reasons To Buy
What was the size of the Brazil frozen food market by value in 2014?
What will be the size of the Brazil frozen food market in 2019?
What factors are affecting the strength of competition in the Brazil frozen food market?
How has the market performed over the last five years?
Who are the top competitiors in Brazils frozen food market?
Table of Contents
Executive Summary 2
Market value 2
Market value forecast 2
Market volume 2
Market volume forecast 2
Category segmentation 2
Geography segmentation 2
Market share 2
Market rivalry 2
Market Overview 7
Market definition 7
Market analysis 7
Market Data 8
Market value 8
Market volume 9
Market Segmentation 10
Category segmentation 10
Geography segmentation 11
Market share 12
Market distribution 13
Market Outlook 14
Market value forecast 14
Market volume forecast 15
Five Forces Analysis 16
Buyer power 17
Supplier power 18
New entrants 19
Threat of substitutes 20
Degree of rivalry 21
Leading Companies 22
BRF S.A. 22
General Mills, Inc. 25
Leardini Pescados Ltda. 28
Rezende Alimentos 29
Macroeconomic Indicators 30
Country Data 30
Industry associations 33
Related MarketLine research 33
About MarketLine 34
LIST OF TABLES
Table 1: Brazil frozen food market value: $ million, 2010-14 8
Table 2: Brazil frozen food market volume: million kilograms, 2010-14 9
Table 3: Brazil frozen food market category segmentation: $ million, 2014 10
Table 4: Brazil frozen food market geography segmentation: $ million, 2014 11
Table 5: Brazil frozen food market share: % share, by volume, 2014 12
Table 6: Brazil frozen food market distribution: % share, by volume, 2014 13
Table 7: Brazil frozen food market value forecast: $ million, 2014-19 14
Table 8: Brazil frozen food market volume forecast: million kilograms, 2014-19 15
Table 9: BRF S.A.: key facts 22
Table 10: BRF S.A.: key financials ($) 23
Table 11: BRF S.A.: key financials (BRL) 23
Table 12: BRF S.A.: key financial ratios 23
Table 13: General Mills, Inc.: key facts 25
Table 14: General Mills, Inc.: key financials ($) 26
Table 15: General Mills, Inc.: key financial ratios 26
Table 16: Leardini Pescados Ltda.: key facts 28
Table 17: Rezende Alimentos: key facts 29
Table 18: Brazil size of population (million), 2010-14 30
Table 19: Brazil gdp (constant 2005 prices, $ billion), 2010-14 30
Table 20: Brazil gdp (current prices, $ billion), 2010-14 30
Table 21: Brazil inflation, 2010-14 31
Table 22: Brazil consumer price index (absolute), 2010-14 31
Table 23: Brazil exchange rate, 2010-14 31
LIST OF FIGURES
Figure 1: Brazil frozen food market value: $ million, 2010-14 8
Figure 2: Brazil frozen food market volume: million kilograms, 2010-14 9
Figure 3: Brazil frozen food market category segmentation: % share, by value, 2014 10
Figure 4: Brazil frozen food market geography segmentation: % share, by value, 2014 11
Figure 5: Brazil frozen food market share: % share, by volume, 2014 12
Figure 6: Brazil frozen food market distribution: % share, by volume, 2014 13
Figure 7: Brazil frozen food market value forecast: $ million, 2014-19 14
Figure 8: Brazil frozen food market volume forecast: million kilograms, 2014-19 15
Figure 9: Forces driving competition in the frozen food market in Brazil, 2014 16
Figure 10: Drivers of buyer power in the frozen food market in Brazil, 2014 17
Figure 11: Drivers of supplier power in the frozen food market in Brazil, 2014 18
Figure 12: Factors influencing the likelihood of new entrants in the frozen food market in Brazil, 2014 19
Figure 13: Factors influencing the threat of substitutes in the frozen food market in Brazil, 2014 20
Figure 14: Drivers of degree of rivalry in the frozen food market in Brazil, 2014 21
Figure 15: BRF S.A.: revenues and profitability 24
Figure 16: BRF S.A.: assets and liabilities 24
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