Haircare in the Netherlands

Haircare in the Netherlands

Code: ML-OHME3244 | Published: Jul-2015 | Pages: 39 | MarketLine
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Haircare in the Netherlands industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2010-14, and forecast to 2019). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

- The haircare market consists of the retail sales of conditioners, hair colorants, perms and relaxers, shampoo, and styling agents.

- European markets are likely to slow down during the coming years. It is mainly due to price competition among the major market players, growing maturity of products and consolidation of own-label brands by big supermarkets, which are quickly expanding their operations in zones like Eastern Europe.

- Hair care brands are seeing opportunities in anti-aging hair care products, which address concerns such as thinning, coloring, breakage and drying, with emphasis on particular ingredients that target specific hair issues.

- European Union haircare products manufacturers must adhere to cosmetic safety regulations (EU Regulation 1223/20090), which define the ingredients that are allowed to be used.

Key Findings
Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the haircare market in the Netherlands

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the haircare market in the Netherlands

Leading company profiles reveal details of key haircare market players global operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the Netherlands haircare market with five year forecasts by both value and volume

Macroeconomic indicators provide insight into general trends within the Netherlands economy

Reasons To Buy
What was the size of the Netherlands haircare market by value in 2014?

What will be the size of the Netherlands haircare market in 2019?

What factors are affecting the strength of competition in the Netherlands haircare market?

How has the market performed over the last five years?

Who are the top competitiors in the Netherlandss haircare market?

Table of Contents

TABLE OF CONTENTS
Executive Summary 2
Market value 2
Market value forecast 2
Market volume 2
Market volume forecast 2
Category segmentation 2
Geography segmentation 2
Market rivalry 2
Market Overview 7
Market definition 7
Market analysis 7
Market Data 9
Market value 9
Market volume 10
Market Segmentation 11
Category segmentation 11
Geography segmentation 12
Market Outlook 13
Market value forecast 13
Market volume forecast 14
Five Forces Analysis 15
Summary 15
Buyer power 16
Supplier power 17
New entrants 18
Threat of substitutes 20
Degree of rivalry 21
Leading Companies 22
Henkel AG and Co. KGaA 22
Kao Corporation 25
LOreal S.A. 28
Unilever 31
Macroeconomic Indicators 34
Country Data 34
Methodology 36
Industry associations 37
Related MarketLine research 37
Appendix 38
About MarketLine 38
LIST OF TABLES
Table 1: Netherlands haircare market value: $ million, 2010-14 9
Table 2: Netherlands haircare market volume: million units, 2010-14 10
Table 3: Netherlands haircare market category segmentation: $ million, 2014 11
Table 4: Netherlands haircare market geography segmentation: $ million, 2014 12
Table 5: Netherlands haircare market value forecast: $ million, 2014-19 13
Table 6: Netherlands haircare market volume forecast: million units, 2014-19 14
Table 7: Henkel AG and Co. KGaA: key facts 22
Table 8: Henkel AG and Co. KGaA: key financials ($) 23
Table 9: Henkel AG and Co. KGaA: key financials (Euro) 23
Table 10: Henkel AG and Co. KGaA: key financial ratios 23
Table 11: Kao Corporation: key facts 25
Table 12: Kao Corporation: key financials ($) 26
Table 13: Kao Corporation: key financials (Yen) 26
Table 14: Kao Corporation: key financial ratios 26
Table 15: LOreal S.A.: key facts 28
Table 16: LOreal S.A.: key financials ($) 29
Table 17: LOreal S.A.: key financials (Euro) 29
Table 18: LOreal S.A.: key financial ratios 29
Table 19: Unilever: key facts 31
Table 20: Unilever: key financials ($) 32
Table 21: Unilever: key financials (Euro) 32
Table 22: Unilever: key financial ratios 32
Table 23: Netherlands size of population (million), 2010-14 34
Table 24: Netherlands gdp (constant 2005 prices, $ billion), 2010-14 34
Table 25: Netherlands gdp (current prices, $ billion), 2010-14 34
Table 26: Netherlands inflation, 2010-14 35
Table 27: Netherlands consumer price index (absolute), 2010-14 35
Table 28: Netherlands exchange rate, 2010-14 35
LIST OF FIGURES
Figure 1: Netherlands haircare market value: $ million, 2010-14 9
Figure 2: Netherlands haircare market volume: million units, 2010-14 10
Figure 3: Netherlands haircare market category segmentation: % share, by value, 2014 11
Figure 4: Netherlands haircare market geography segmentation: % share, by value, 2014 12
Figure 5: Netherlands haircare market value forecast: $ million, 2014-19 13
Figure 6: Netherlands haircare market volume forecast: million units, 2014-19 14
Figure 7: Forces driving competition in the haircare market in the Netherlands, 2014 15
Figure 8: Drivers of buyer power in the haircare market in the Netherlands, 2014 16
Figure 9: Drivers of supplier power in the haircare market in the Netherlands, 2014 17
Figure 10: Factors influencing the likelihood of new entrants in the haircare market in the Netherlands, 2014 18
Figure 11: Factors influencing the threat of substitutes in the haircare market in the Netherlands, 2014 20
Figure 12: Drivers of degree of rivalry in the haircare market in the Netherlands, 2014 21
Figure 13: Henkel AG and Co. KGaA: revenues and profitability 24
Figure 14: Henkel AG and Co. KGaA: assets and liabilities 24
Figure 15: Kao Corporation: revenues and profitability 27
Figure 16: Kao Corporation: assets and liabilities 27
Figure 17: LOreal S.A.: revenues and profitability 30
Figure 18: LOreal S.A.: assets and liabilities 30
Figure 19: Unilever: revenues and profitability 33
Figure 20: Unilever: assets and liabilities 33


Figure 22: PepsiCo, Inc.: assets and liabilities 34
Henkel AG and Co. KGaA, Kao Corporation, LOreal S.A., Unilever

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