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- The media industry consists of the advertising, broadcasting and cable TV, publishing, and movies and entertainment markets.
- The Russian media industry had total revenues of $17.3bn in 2014, representing a compound annual growth rate (CAGR) of 8.7% between 2010 and 2014.
- The broadcasting and cable TV segment was the industrys most lucrative in 2014, with total revenues of $7.6bn, equivalent to 43.9% of the industrys overall value.
- The Russian media industry is extremely underdeveloped with huge potential. Especially in the broadcasting and cable TV market.
Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the media market in Russia
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the media market in Russia
Leading company profiles reveal details of key media market players global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the Russia media market with five year forecasts
Macroeconomic indicators provide insight into general trends within the Russia economy
Reasons To Buy
What was the size of the Russia media market by value in 2014?
What will be the size of the Russia media market in 2019?
What factors are affecting the strength of competition in the Russia media market?
How has the market performed over the last five years?
What are the main segments that make up Russias media market?
Table of Contents
Executive Summary 2
Market value 2
Market value forecast 2
Category segmentation 2
Geography segmentation 2
Market rivalry 2
Market Overview 7
Market definition 7
Market analysis 7
Market Data 9
Market value 9
Market Segmentation 10
Category segmentation 10
Geography segmentation 12
Market Outlook 13
Market value forecast 13
Five Forces Analysis 14
Buyer power 15
Supplier power 17
New entrants 18
Threat of substitutes 20
Degree of rivalry 22
Leading Companies 24
Axel Springer SE 24
Azbooka-Atticus Publishing Group 28
Dentsu, Inc. 29
Russian Film Group 32
Macroeconomic Indicators 34
Country Data 34
Industry associations 37
Related MarketLine research 37
About MarketLine 38
LIST OF TABLES
Table 1: Russia media industry value: $ billion, 2010-14 9
Table 2: Russia media industry category segmentation: % share, by value, 2010-2014 10
Table 3: Russia media industry category segmentation: $ billion, 2010-2014 10
Table 4: Russia media industry geography segmentation: $ billion, 2014 12
Table 5: Russia media industry value forecast: $ billion, 2014-19 13
Table 6: Axel Springer SE: key facts 24
Table 7: Axel Springer SE: key financials ($) 25
Table 8: Axel Springer SE: key financials (Euro) 26
Table 9: Axel Springer SE: key financial ratios 26
Table 10: Azbooka-Atticus Publishing Group: key facts 28
Table 11: Dentsu, Inc.: key facts 29
Table 12: Dentsu, Inc.: key financials ($) 30
Table 13: Dentsu, Inc.: key financials (Yen) 30
Table 14: Dentsu, Inc.: key financial ratios 30
Table 15: Russian Film Group: key facts 32
Table 16: Eksmo: key facts 33
Table 17: Russia size of population (million), 2010-14 34
Table 18: Russia gdp (constant 2005 prices, $ billion), 2010-14 34
Table 19: Russia gdp (current prices, $ billion), 2010-14 34
Table 20: Russia inflation, 2010-14 35
Table 21: Russia consumer price index (absolute), 2010-14 35
Table 22: Russia exchange rate, 2010-14 35
LIST OF FIGURES
Figure 1: Russia media industry value: $ billion, 2010-14 9
Figure 2: Russia media industry category segmentation: $ billion, 2010-2014 11
Figure 3: Russia media industry geography segmentation: % share, by value, 2014 12
Figure 4: Russia media industry value forecast: $ billion, 2014-19 13
Figure 5: Forces driving competition in the media industry in Russia, 2014 14
Figure 6: Drivers of buyer power in the media industry in Russia, 2014 15
Figure 7: Drivers of supplier power in the media industry in Russia, 2014 17
Figure 8: Factors influencing the likelihood of new entrants in the media industry in Russia, 2014 18
Figure 9: Factors influencing the threat of substitutes in the media industry in Russia, 2014 20
Figure 10: Drivers of degree of rivalry in the media industry in Russia, 2014 22
Figure 11: Axel Springer SE: revenues and profitability 27
Figure 12: Axel Springer SE: assets and liabilities 27
Figure 13: Dentsu, Inc.: revenues and profitability 31
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