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- The online retail sector consists of the total revenues generated through the sale of retail goods via online channels, valued at retail selling price.
- The Chinese online retail sector had total revenues of $155.3bn in 2014, representing a compound annual growth rate (CAGR) of 96.3% between 2010 and 2014.
- The opportunity for further growth in China is significant and increasing disposable incomes, coupled with increased internet penetration, mean that many consumers have changed their buying habits.
- The performance of the sector is forecast to decelerate, with an anticipated CAGR of 25.3% for the five-year period 2014 - 2019, which is expected to drive the sector to a value of $480.1bn by the end of 2019.
Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the online retail market in China
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the online retail market in China
Leading company profiles reveal details of key online retail market players global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the China online retail market with five year forecasts
Macroeconomic indicators provide insight into general trends within the China economy
Reasons To Buy
What was the size of the China online retail market by value in 2014?
What will be the size of the China online retail market in 2019?
What factors are affecting the strength of competition in the China online retail market?
How has the market performed over the last five years?
What are the main segments that make up Chinas online retail market?
Table of Contents
Executive Summary 2
Market value 2
Market value forecast 2
Category segmentation 2
Geography segmentation 2
Market rivalry 2
Market Overview 7
Market definition 7
Market analysis 7
Market Data 8
Market value 8
Market Segmentation 9
Category segmentation 9
Geography segmentation 10
Market Outlook 11
Market value forecast 11
Five Forces Analysis 12
Buyer power 13
Supplier power 14
New entrants 15
Threat of substitutes 17
Degree of rivalry 18
Leading Companies 19
Alibaba Group Holding Limited 19
JD.com, Inc 21
Suning Commerce Group 22
Vipshop Holdings Limited 25
Macroeconomic Indicators 27
Country Data 27
Industry associations 30
Related MarketLine research 30
About MarketLine 31
LIST OF TABLES
Table 1: China online retail sector value: $ billion, 2010-14 8
Table 2: China online retail sector category segmentation: $ billion, 2014 9
Table 3: China online retail sector geography segmentation: $ billion, 2014 10
Table 4: China online retail sector value forecast: $ billion, 2014-19 11
Table 5: Alibaba Group Holding Limited: key facts 19
Table 6: JD.com, Inc: key facts 21
Table 7: Suning Commerce Group: key facts 22
Table 8: Suning Commerce Group: key financials ($) 22
Table 9: Suning Commerce Group: key financials (CNY) 23
Table 10: Suning Commerce Group: key financial ratios 23
Table 11: Vipshop Holdings Limited: key facts 25
Table 12: Vipshop Holdings Limited: key financials ($) 25
Table 13: Vipshop Holdings Limited: key financials (CNY) 25
Table 14: Vipshop Holdings Limited: key financial ratios 26
Table 15: China size of population (million), 2010-14 27
Table 16: China gdp (constant 2005 prices, $ billion), 2010-14 27
Table 17: China gdp (current prices, $ billion), 2010-14 27
Table 18: China inflation, 2010-14 28
Table 19: China consumer price index (absolute), 2010-14 28
Table 20: China exchange rate, 2010-14 28
LIST OF FIGURES
Figure 1: China online retail sector value: $ billion, 2010-14 8
Figure 2: China online retail sector category segmentation: % share, by value, 2014 9
Figure 3: China online retail sector geography segmentation: % share, by value, 2014 10
Figure 4: China online retail sector value forecast: $ billion, 2014-19 11
Figure 5: Forces driving competition in the online retail sector in China, 2014 12
Figure 6: Drivers of buyer power in the online retail sector in China, 2014 13
Figure 7: Drivers of supplier power in the online retail sector in China, 2014 14
Figure 8: Factors influencing the likelihood of new entrants in the online retail sector in China, 2014 15
Figure 9: Factors influencing the threat of substitutes in the online retail sector in China, 2014 17
Figure 10: Drivers of degree of rivalry in the online retail sector in China, 2014 18
Figure 11: Suning Commerce Group: revenues and profitability 23
Figure 12: Suning Commerce Group: assets and liabilities 24
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