Philippines Beer Market Insights Report 2016; In-depth Analysis of Key Companies, Brands, Volume, Value and Segmentation Trends and Opportunities in the Beer Market

Philippines Beer Market Insights Report 2016; In-depth Analysis of Key Companies, Brands, Volume, Value and Segmentation Trends and Opportunities in the Beer Market

Code: CAN-BRMIPH16 | Published: Jul-2016 | Pages: 42 | Canadean
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The positive economic climate and consumer confidence contributed to the hike in demand of beer in Philippines. Increasing disposable income of young professionals helped to improve demand for imported brands, especially in on-premise channels. Premium and super premium segments continued to experience better volume improvements compared to the other segments

Key Findings
- High strength beer is the most popular in the local market and contributed two-thirds of volume in 2015.

- The no-alcohol segment does not exist in the Philippines beer market and low alcohol brands accounted for less than half a percentage point of market share in 2015.

- The improved availability of imported brands in on-premise channels also helped in increasing the number of options available to local consumers.

Canadeans Philippines Beer Market Insights 2016 Report provides a complete overview of the Philippines beer industry structure offering a comprehensive insight into historical background trends, 2015 performance and 2016 outlook.

Covering total market (on and off-premise) the report details:

- 2011-2015 actual detailed beer consumption volume data by segment, brand, brewer, packaging and distribution (on-/off-premise), with 2016 forecasts

- Top line production, import, export and consumption volume from 2005-2015 with forecasts for 2016

- Value by distribution channel 2011-2015, with 2016 forecasts

- 2014-2016 selected on- / off-premise retail prices

- Details of key beer new product launches in 2015 by company

- Overview of the competitive landscape in the beer market, with analysis of key company performance

- Insightful and valuable analysis of the drivers behind both current and emerging trends in the beer market

- Data is also available in excel format

Reasons To Buy
- Gain an in-depth understanding of the dynamics and structure of the Philippines beer industry, from the latest competitive intelligence of both historical and forecast trends to enhance your corporate strategic planning

- Evaluate the current emerging trends and future growth opportunities in the Philippines beer market to support your brand development and marketing initiatives

- Understand volume vs. value trends and identify the key growth opportunities across the super-premium, premium, mainstream and discount segments to best target profitability

- Analyse domestic and imported beer brand performance and determine the key trends driving consumption preference to develop a competitive advantage

- Interrogate the unique granularity of our data to analyse the market on a variety of levels to make well-informed decisions on future threats and growth prospects in the marketplace for your company

- Use our new power point add-on to quickly absorb a succinct summary of the key trends in the Philippines beer market

- View a selection of the key 2015 product launches and identify competitor activity and product innovation and differentiation prospects

Table of Contents

1 Data Revisions Summary
2 Market Context
2.1 Market Parameters Tables
2.2 Legislation and Taxation Tables
3 Market Background Briefing
4 Market Update
4.1 New Products and Photo Shots
4.2 Beer Pricing Tables
4.3 Beer Data Tables
5 Brewer Profiles
6 Appendix
6.1 Disclaimer
6.2 Methodology, Wisdom Attributes and Product Definitions
6.3 Map

List of Tables

Table 1: Data Revisions Summary
Table 2: Philippines Population Size and Growth, 1991-2018F
Table 3: Asia Population Size and Growth, 2005-2016F
Table 4: Philippines Economic Indicators, 2007-2017F
Table 5: Taxation Base
Table 6: Historical Excise Rates of Beer
Table 7: Legal Controls on Beer
Table 8: Tax Burden on Beer @ 5% Abv, 2015
Table 9: Beer Key Facts
Table 10: Beer Market Valuation (Local Currency), 2014-2016F
Table 11: Selected Consumer Beer Prices: On-Premise, 2014-2016
Table 12: Selected Consumer Beer Prices: Off-Premise, 2014-2016
Table 13: Average Beverage Consumption - Liters of Pure Alcohol (LPA) Per Capita, 2005-2016F
Table 14: Beer Production/Trade/Consumption 000 HL, 2005-2016F
Table 15: Beer Production/Trade/Consumption - Growth, 2005-2016F
Table 16: Consumption of FABs and Cider (000 HL), 2005-2016F
Table 17: Beer Foreign Trade By Country (Imports), 2012-2016F
Table 18: Beer Foreign Trade By Country (Exports), 2012-2016F
Table 19: Beer Market Valuation (Local Currency), 2014-2016F
Table 20: Beer Consumption by Local Definition, 2012-2016F
Table 21: Beer Consumption by Standard Price Segmentation, 2012-2016F
Table 22: Beer Consumption by Alcoholic Strength, 2012-2016F
Table 23: Beer Consumption by Type, 2012-2016F
Table 24: Beer Consumption by Geographic Scope, 2012-2016F
Table 25: Beer All Trademarks, 2011-2015
Table 26: Beer Brands by Local Definition, 2011-2015
Table 27: Beer Brands by Standard Price Segment, 2011-2015
Table 28: Beer Brands by Alcoholic Strength, 2011-2015
Table 29: Beer Brands by Type, 2011-2015
Table 30: Imported Brands by Origin, 2011-2015
Table 31: Beer Licensed Brands, 2011-2015
Table 32: Beer Trademark Owners, 2011-2015
Table 33: Beer Local Operators, 2011-2015
Table 34: Beer leading Brewers/Importers, 2011-2015
Table 35: Beer Consumption by Pack Mix: Refill ability/Pack/Size, 2012-2016F
Table 36: Beer Distribution: On vs. Off Premise, 2012-2016F
Table 37: Asia Brewery Brand Volumes 2011-2015
Table 38: San Miguel Philippines Brand Volumes 2011-2015

List of Figures

Figure 1: Beer Leading Brewers/Importers, 2015
Figure 2: Beer Consumption by Pack Material/Type, 2015
Figure 3: Beer Distribution by Channel, 2015
Figure 4: Beer Consumption by Price Segment, 2015
Asia Brewery Incorporated
San Miguel Brewery Inc

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