Toys and Games in Asia-Pacific

Toys and Games in Asia-Pacific

Code: ML-OHME1340 | Published: Jan-2015 | Pages: 31 | MarketLine
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Toys and Games in Asia-Pacific industry profile provides top-line qualitative and quantitative summary information including: market size (value 2010-14, and forecast to 2019). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Asia-Pacific toys and games market. Includes market size data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

- The toys and games market consists of the total revenues generated through the sale of activity toys (including art and craft, building sets, learning and exploration, and sewing and hobby), dolls, games and puzzles (including jigsaw puzzles and card games), infant/pre-school (including intellectual growth education toys and other infant toys), plush (includes soft toys), outdoor and sports toys (includes outdoor games and sports such as cars and bicycles etc.) and other toys (including toys made of plastics, rubber, textile, die-cast miniature model toys and metal toys. This also includes action figures, youth electronics and boy character toys, which includes small racing cars etc.). It doesnt include games consoles and video games. The market is valued at retail selling price (RSP) with any currency conversions calculated using constant 2013 annual average exchange rates.

- The Asia-Pacific toys and games market is expected to generate total revenues of $25.2bn in 2014, representing a compound annual growth rate (CAGR) of 6.9% between 2010 and 2014.

- The activity toys segment is expected to be the markets most lucrative in 2014, with total revenues of $4.4bn, equivalent to 17.6% of the markets overall value.

- The performance of the market is forecast to decelerate, with an anticipated CAGR of 5.6% for the five-year period 2014 - 2019, which is expected to drive the market to a value of $33.1bn by the end of 2019.

Key Findings
Save time carrying out entry-level research by identifying the size, growth, and leading players in the toys and games market in Asia-Pacific

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the toys and games market in Asia-Pacific

Leading company profiles reveal details of key toys and games market players global operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the Asia-Pacific toys and games market with five year forecasts

Macroeconomic indicators provide insight into general trends within the Asia-Pacific economy

Reasons To Buy
What was the size of the Asia-Pacific toys and games market by value in 2014?

What will be the size of the Asia-Pacific toys and games market in 2019?

What factors are affecting the strength of competition in the Asia-Pacific toys and games market?

How has the market performed over the last five years?

Table of Contents

TABLE OF CONTENTS
Executive Summary 2
Market value 2
Market value forecast 2
Category segmentation 2
Geography segmentation 2
Market rivalry 2
Market Overview 6
Market definition 6
Market analysis 6
Market Data 7
Market value 7
Market Segmentation 8
Category segmentation 8
Geography segmentation 9
Market Outlook 10
Market value forecast 10
Five Forces Analysis 11
Summary 11
Buyer power 12
Supplier power 13
New entrants 14
Threat of substitutes 15
Degree of rivalry 16
Leading Companies 17
China Resources Enterprise, Limited 17
Rakuten, Inc. 20
Sun Art Retail Group Limited 23
Toys "R" Us, Inc. 26
Appendix 29
Methodology 29
Industry associations 30
Related MarketLine research 30

LIST OF TABLES
Table 1: Asia-Pacific toys and games market value: $ million, 2010-14(e) 7
Table 2: Asia-Pacific toys and games market category segmentation: $ million, 2014(e) 8
Table 3: Asia-Pacific toys and games market geography segmentation: $ million, 2014(e) 9
Table 4: Asia-Pacific toys and games market value forecast: $ million, 2014-19 10
Table 5: China Resources Enterprise, Limited: key facts 17
Table 6: China Resources Enterprise, Limited: key financials ($) 18
Table 7: China Resources Enterprise, Limited: key financials (HK$) 18
Table 8: China Resources Enterprise, Limited: key financial ratios 18
Table 9: Rakuten, Inc.: key facts 20
Table 10: Rakuten, Inc.: key financials ($) 21
Table 11: Rakuten, Inc.: key financials (Yen) 21
Table 12: Rakuten, Inc.: key financial ratios 21
Table 13: Sun Art Retail Group Limited: key facts 23
Table 14: Sun Art Retail Group Limited: key financials ($) 23
Table 15: Sun Art Retail Group Limited: key financials (CNY) 24
Table 16: Sun Art Retail Group Limited: key financial ratios 24
Table 17: Toys "R" Us, Inc.: key facts 26
Table 18: Toys "R" Us, Inc.: key financials ($) 27
Table 19: Toys "R" Us, Inc.: key financial ratios 27

LIST OF FIGURES
Figure 1: Asia-Pacific toys and games market value: $ million, 2010-14(e) 7
Figure 2: Asia-Pacific toys and games market category segmentation: % share, by value, 2014(e) 8
Figure 3: Asia-Pacific toys and games market geography segmentation: % share, by value, 2014(e) 9
Figure 4: Asia-Pacific toys and games market value forecast: $ million, 2014-19 10
Figure 5: Forces driving competition in the toys and games market in Asia-Pacific, 2014 11
Figure 6: Drivers of buyer power in the toys and games market in Asia-Pacific, 2014 12
Figure 7: Drivers of supplier power in the toys and games market in Asia-Pacific, 2014 13
Figure 8: Factors influencing the likelihood of new entrants in the toys and games market in Asia-Pacific, 2014 14
Figure 9: Factors influencing the threat of substitutes in the toys and games market in Asia-Pacific, 2014 15
Figure 10: Drivers of degree of rivalry in the toys and games market in Asia-Pacific, 2014 16
Figure 11: China Resources Enterprise, Limited: revenues and profitability 19
Figure 12: China Resources Enterprise, Limited: assets and liabilities 19
Figure 13: Rakuten, Inc.: revenues and profitability 22
Figure 14: Rakuten, Inc.: assets and liabilities 22
Figure 15: Sun Art Retail Group Limited: revenues and profitability 24
Figure 16: Sun Art Retail Group Limited: assets and liabilities 25
Figure 17: Toys "R" Us, Inc.: revenues and profitability 28
Figure 18: Toys "R" Us, Inc.: assets and liabilities 28
China Resources Enterprise, Limited, Rakuten, Inc., Sun Art Retail Group Limited and Toys "R" Us, Inc.

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