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- The toys and games market consists of the total revenues generated through the sale of activity toys (including art and craft, building sets, learning and exploration, and sewing and hobby), dolls, games and puzzles (including jigsaw puzzles and card games), infant/pre-school (including intellectual growth education toys and other infant toys), plush (includes soft toys), outdoor and sports toys (includes outdoor games and sports such as cars and bicycles etc.) and other toys (including toys made of plastics, rubber, textile, die-cast miniature model toys and metal toys. This also includes action figures, youth electronics and boy character toys, which includes small racing cars etc.). It doesnt include games consoles and video games. The market is valued at retail selling price (RSP) with any currency conversions calculated using constant 2014 annual average exchange rates.
- The Canadian toys and games market had total revenues of $1.4bn in 2014, representing a compound annual rate of change (CARC) of -1.8% between 2010 and 2014.
- The activity toys segment was the markets most lucrative in 2014, with total revenues of $0.3bn, equivalent to 19.5% of the markets overall value.
- The countrys aging population is one of the factors behind poor performance in this market.
Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the toys and games market in Canada
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the toys and games market in Canada
Leading company profiles reveal details of key toys and games market players global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the Canada toys and games market with five year forecasts
Macroeconomic indicators provide insight into general trends within the Canada economy
Reasons To Buy
What was the size of the Canada toys and games market by value in 2014?
What will be the size of the Canada toys and games market in 2019?
What factors are affecting the strength of competition in the Canada toys and games market?
How has the market performed over the last five years?
What are the main segments that make up Canadas toys and games market?
Table of Contents
Executive Summary 2
Market value 2
Market value forecast 2
Category segmentation 2
Geography segmentation 2
Market rivalry 2
Market Overview 7
Market definition 7
Market analysis 7
Market Data 8
Market value 8
Market Segmentation 9
Category segmentation 9
Geography segmentation 10
Market Outlook 11
Market value forecast 11
Five Forces Analysis 12
Buyer power 13
Supplier power 14
New entrants 15
Threat of substitutes 16
Degree of rivalry 17
Leading Companies 18
Mastermind LP 18
Sears Holdings Corporation 19
Toys "R" Us, Inc. 23
Wal-Mart Stores, Inc. 26
Macroeconomic Indicators 30
Country Data 30
Industry associations 33
Related MarketLine research 33
About MarketLine 34
LIST OF TABLES
Table 1: Canada toys and games market value: $ million, 2010-14 8
Table 2: Canada toys and games market category segmentation: $ million, 2014 9
Table 3: Canada toys and games market geography segmentation: $ million, 2014 10
Table 4: Canada toys and games market value forecast: $ million, 2014-19 11
Table 5: Mastermind LP: key facts 18
Table 6: Sears Holdings Corporation: key facts 19
Table 7: Sears Holdings Corporation: key financials ($) 20
Table 8: Sears Holdings Corporation: key financial ratios 21
Table 9: Toys "R" Us, Inc.: key facts 23
Table 10: Toys "R" Us, Inc.: key financials ($) 24
Table 11: Toys "R" Us, Inc.: key financial ratios 24
Table 12: Wal-Mart Stores, Inc.: key facts 26
Table 13: Wal-Mart Stores, Inc.: key financials ($) 27
Table 14: Wal-Mart Stores, Inc.: key financial ratios 28
Table 15: Canada size of population (million), 2010-14 30
Table 16: Canada gdp (constant 2005 prices, $ billion), 2010-14 30
Table 17: Canada gdp (current prices, $ billion), 2010-14 30
Table 18: Canada inflation, 2010-14 31
Table 19: Canada consumer price index (absolute), 2010-14 31
Table 20: Canada exchange rate, 2010-14 31
LIST OF FIGURES
Figure 1: Canada toys and games market value: $ million, 2010-14 8
Figure 2: Canada toys and games market category segmentation: % share, by value, 2014 9
Figure 3: Canada toys and games market geography segmentation: % share, by value, 2014 10
Figure 4: Canada toys and games market value forecast: $ million, 2014-19 11
Figure 5: Forces driving competition in the toys and games market in Canada, 2014 12
Figure 6: Drivers of buyer power in the toys and games market in Canada, 2014 13
Figure 7: Drivers of supplier power in the toys and games market in Canada, 2014 14
Figure 8: Factors influencing the likelihood of new entrants in the toys and games market in Canada, 2014 15
Figure 9: Factors influencing the threat of substitutes in the toys and games market in Canada, 2014 16
Figure 10: Drivers of degree of rivalry in the toys and games market in Canada, 2014 17
Figure 11: Sears Holdings Corporation: revenues and profitability 21
Figure 12: Sears Holdings Corporation: assets and liabilities 22
Figure 13: Toys "R" Us, Inc.: revenues and profitability 25
Figure 14: Toys "R" Us, Inc.: assets and liabilities 25
Figure 15: Wal-Mart Stores, Inc.: revenues and profitability 28
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